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In addition to the interactive displays, the Geely campaign also included a series of ads and social media posts that promoted the displays and highlighted the company’s involvement in the celebration of Chinese New Year. The ads featured bright and colorful imagery that captured the festive atmosphere of the holiday, and they included catchy The 2025 Chinese/Lunar New Year, marking the Year of the Snake, begins on January 29. This traditional celebration, also known as the Spring Festival, is a time for family reunions, feasts, and cultural festivities. It features vibrant decorations, dragon and lion dances, and the giving of red envelopes for good luck. Symbolizing transformation and wisdom, the Snake brings opportunities for Chinese New Year marketing campaigns remain a key platform for brands to engage with Chinese consumers, blending tradition with innovation. Nike’s “Year of the Snake” campaign, Lingering Grace, Leaping Dreams, highlights the snake’s agility and wisdom, while the “Year of the Mamba” series honors Kobe Bryant’s legacy and Chinese Chinese New Year 2021 Ads Coca-Cola – CNY Confessions. Coca Cola’s Chinese New Year ads are now something of a tradition and tap into the brand’s talent for storytelling. For 2021, they focused in on what many brands had picked up on – the fact that Covid 19 had taken away something that many people – young people in particular The year of the snake is known for bringing in transformation and renewal, and this year’s advertising follows suit. Amid the traditional, emotional storytelling we see brand firsts and reinvented favourites, all tied together in a vivid celebration of heritage and new expression. With an exceptional 5.7-Star rating, the ad truly strikes an emotional chord with viewers. 100Plus – 5.2 Stars (Malaysia) Another important aspect of Chinese New Year is the tradition of giving and receiving red envelopes or “hongbao”, that are filled with money. Origins of Chinese New Year. Chinese New Year has a history dating back over 3,000 years. Its roots can be traced to ancient agricultural and mythological practices in China. The festival’s timing is determined by the lunar calendar, typically falling between January 21st and February 20th. The holiday season continues into 2024 with Lunar New Year and Chinese New Year. These events are on the retail holiday calendar in January and February, and in 2024, celebrations start on Saturday, February 10. Lunar New Year, an annual two-week festival that marks the end of winter and the start of spring, is celebrated in multiple Asian Gucci greets the Lunar New Year with a fresh campaign starring Global Brand Ambassadors Ni Ni and Xiao Zhan. The House, under Creative Director Sabato De Sarno—who unveiled his debut runway collection in Milan last year—offers a thoughtful tribute to homecoming moments and lasting connections, centering on the Year of the Snake. At the heart of the campaign sits a warm image: two families Themed digital ads are an excellent way to capture attention and engage your audience during Chinese New Year. Create advertisements that resonate deeply with cultural sentiments by incorporating festive elements, such as traditional symbols, colors, and greetings. ADVERTISEMENT. Nation. 500,000 flock to Jones Bridge for Chinese New Year countdown 500,000 flock to Jones Bridge for Chinese New Year countdown. Kaxandra Salonga Chinese New Year is upon us - the period where many of us who are unattached dread the prospect of fending off nosy relatives, whose questions about our love lives (or lack thereof) sometimes Amazon Advertising Agency. When is Chinese New Year 2025? CNY 2025 begins on January 29 and runs through February 12, but its impact starts much earlier.Many factory workers leave as early as mid-January to travel home, leading to production slowdowns even before the official holiday. President Ferdinand Marcos Jr. on Wednesday joined the Filipino-Chinese community in celebrating the Chinese New Year. Adidas China to launch campaign to celebrate Chinese New Year (2021 & 2020) featured by a few celebrities Liu Yifei 刘亦菲, Eason Chan 陈奕迅, Jannie Chang Chun-Ni Jakarta, Indonesia Sentinel — Indonesia’s Meteorology, Climatology, and Geophysics Agency has issued an early weather warning ahead of the Chinese New Year celebrations on January 29, 2025. Several regions are expected to experience extreme weather, including heavy rainfall accompanied by strong winds during the Chinese New Year celebrations. Every Lunar New Year, Chinese people all over the world engage in a time honored tradition where money is gifted in little red envelopes known as 红包. While t Advertisement. Singapore Be upfront about Chinese New Year surcharges, consumer watchdog tells retailers Typically, prices during the Chinese New Year period go up more than 30 per cent, based Festivals like Chinese New Year are ways for people to come together and interact, but individuals are also celebrating them differently than from the past. Sociologist Terence Heng explains how This professional campaign titled 'Chinese New Year 2021' was published in China in January, 2021. It was created for the brand: adidas, by ad agency: Hypemaker.
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Photos from events, contest for the best costume, videos from master classes.
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