Paying tribute to Chinese heritage and culture, we have collaborated with celebrated artist Qian Lihuai, renowned for his contemporary approach to the cherished, ancient craft of bamboo weaving. The bespoke series features nine sculptures, each handwoven and shaped into abstract, serpentine forms. Pin Alex Schlab stars in the Burberry Lunar New Year campaign for 2025. Photo: Walter Pfeiffer / Burberry. Burberry rings in the Year of the Snake with a bold campaign. . Honoring the Lunar New Year, the designated collection reinterprets Burberry’s iconic check in vibrant red, a nod to luck and pr In collaboration with renowned Chinese bamboo-weaving artist, Qian Lihuai, Burberry introduces a new capsule collection for the year of the snake. Considering Burberry’s heritage in textile innovation (one example being the innovation of the gabardine fabric, known for its open and reticular weave pattern), the house’s collaboration with Celebrate the Year of the Snake with our Lunar New Year 2025 collection for men. Designed for gifting. Lunar New Year gifts for women and men. A collection of pieces celebrating the Year of the Dragon. New; Burberry Classics; Winter Selection; Spring 2025 To celebrate the upcoming 2025 Chinese Snake Year, Burberry has released a festive collection featuring vibrant red tones and traditional Chinese cultural elements. The campaign, which stars brand ambassador Zhang Jingyi, was shot by photographer Walter Pfeiffer and captures the warm, celebratory spirit of the New Year. Honouring the Year of the Snake, Burberry introduces a capsule collection and a collaboration with the renowned Chinese artist Qian Lihuai. Grounded in red, symbolic of luck and prosperity in Chinese culture, the capsule introduces a seasonal iteration of the Burberry Check, as well as a B snake motif to honour the new year. 2025's Best Lunar New Year Collections Flex Rouge, Serpentine Style Fashion labels like Loewe, Fendi, Birkenstock, and more unveiled stunning new collections. Published 01.22.2025 by Dylan Van Law The Chinese market and Chinese shoppers abroad are hugely important to Burberry and honouring the Year of the Snake, it has introduced a capsule collection and a collaboration with the Chinese artist Qian Lihuai. Burberry. Qian Lihuai is one of the most influential bamboo-weaving artists in China and given that weaving is “intrinsic to Grounded in red, symbolic of luck and prosperity in Chinese culture, the capsule introduces a seasonal iteration of the Burberry Check, as well as a B snake motif to honour the new year. The collection features a wide array of wardrobing options including outerwear, a trench dress and jersey separates. Tory Burch Embellished Wool Cardigan for their latest Chinese New Year collection. Tory Burch’s Lunar New Year 2025 capsule collection embodies themes of luck, wisdom, and prosperity. The snake motif appears features prominently, as seen in the serpent-inspired metal clasp of a handbag and the enamel handles of a satin mini tote. Welcome the Year of the Snake 2025 – a celebration of rebirth, intuition and personal transformation. Paying tribute to Chinese heritage and culture, we have Celebrate the Year of the Snake with our Lunar New Year 2025 collection for men. Designed for gifting. New; Burberry Classics; Winter Selection; Summer 2025 Welcome the Year of the Snake 2025 – a celebration of rebirth, intuition and personal transformation. Paying tribute to Chinese heritage and culture, we have Tory Burch Embellished Wool Cardigan for their latest Chinese New Year collection. Tory Burch’s Lunar New Year 2025 capsule collection embodies themes of luck, wisdom, and prosperity. The snake motif appears features prominently, as seen in the serpent-inspired metal clasp of a handbag and the enamel handles of a satin mini tote. Welcome the Year of the Snake with our Lunar New Year 2025 collection for women. Perfect for gifting. New; Burberry Classics; Winter Selection; Summer 2025 Burberry’s first-ever Chinese New Year ad campaign hit the headlines this month, featuring actresses and brand ambassadors Zhao Wei and Zhou Dongyu. Many have noted how it reflects the brand’s high-fashion, luxury aesthetic and celebrates the traditional values of family and community that underpin the Chinese New Year celebration. Welcome the Year of the Snake 2025 – a celebration of rebirth, intuition and personal transformation. Paying tribute to Chinese heritage and culture, we have Welcome the Year of the Snake with our Lunar New Year 2025 collection for women. Perfect for gifting. New; Burberry Classics; Winter Selection; Summer 2025 Welcome the Year of the Snake 2025 – a celebration of rebirth, intuition and personal transformation. Returns on full-price items until 15 Jan Returns on full-price items extended until 15 January for the festive season
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