This Lunar New Year period is the longest in recent history. Previously, the holiday had lasted seven days. It was also the first holiday since 2019 that was completely unaffected by the impact of China's Lunar New Year, also known as Spring Festival, holiday period is considered an indicator of the health of the Chinese economy, as the increased spending can provide insight into consumer For the first time, the English version of the statement used the term “Chinese New Year” instead of the more inclusive “Lunar New Year,” suggesting that the city’s officials are super This year’s new year holiday was the country’s second after the abrupt scrapping in late 2022 of China’s strict zero-Covid pandemic policy, which depressed consumer spending and hit business Travel and consumption trends registered remarkable growth during the 2024 Chinese New Year holidays, giving hope for the positive trend to continue also in the year ahead. However, lingering challenges, such as low level of consumer confidence and the ongoing downturn in the property sector, cast uncertainties on the sustainability of these SHANGHAI -- China's Lunar New Year holidays, which began on Tuesday, will offer a glimpse of whether recent efforts by central and local governments to boost consumption via subsidies are bearing Consumer spending on services is also likely to taper off, they wrote in a note on Tuesday. "Service consumption growth will likely slow sharply after the Chinese New Year holiday on fading pent BEIJING — The consumer spending during the Chinese Lunar New Year holiday surged noticeably, according to the latest statistics from the Ministry of Commerce (MOC). The combined sales of retail and catering enterprises in China rose 28.7 percent year-on-year to 821 billion yuan (about $127.5 billion) during the Spring Festival golden week The 2024 Chinese New Year (CNY) holiday marked a notable resurgence for the film and entertainment industry in China, outpacing the performance of both the preceding year and the pre-pandemic era, demonstrating a resilience that has not yet been seen across all consumer industries in the country. SHANGHAI -- Travel and spending during China's Lunar New Year holiday surged beyond the pre-pandemic levels seen in 2019 despite concerns over slowing economic growth. Key View: Retail sales for the first two months of year contains the important Lunar New Year period, where consumer spending is traditionally high, in comparison with other periods across the year. While the Covid-19 pandemic has altered the way Chinese consumer spend, with this impact still on display in 2022, overall spending remains strong. Chinese New Year 2025 Dates and Calendar. Chinese New Year 2025 falls on January 29, marking the start of the Year of the Snake. This date aligns with the new moon and follows specific calculations based on lunar and solar calendars. Lunar vs. Gregorian Calendar. The Chinese New Year date varies annually in the Gregorian calendar. China’s Big Holiday Is Here. People Aren’t Spending Much. By . Tanner Brown. Share The University of the Thai Chamber of Commerce (UTCC) says consumer spending during the 2025 Lunar New Year is expected to reach a five-year high, exceeding 51.79 billion baht. This represents a 4.5% increase from the previous year, driven by government stimulus measures, including cash transfers to the elderly and the Easy e-Receipt initiative. China has reported a record upsurge in travel and consumption during a longer-than-usual Lunar New Year holiday season, touting the gains as signs that the world’s second largest economy is Globally throughout the Lunar New Year week, Chinese tourists spent 70 per cent more on F&B than in 2019, venturing from downtown hotspots to off-the-beaten-track locations. In-destination transportation spend now ranges from rail and taxi to subway and scooter-share, allowing more local SMEs on the public transport network to gain a share of Lunar New Year 2025, celebrate the Year of the Snake, is Asia’s most significant holiday and a crucial opportunity for brands to connect with consumers. By leveraging exclusive collections and cultural storytelling, brands can tap into this festive season to drive spending and shape luxury market strategies for the year ahead. As the Chinese New Year holiday comes to an end, Ant Group share some observations on Chinese consumers’ spring festival spending and trends. Consumer spending “on the Alipay platform at HONG KONG - A resurgence in travel over the Chinese New Year holiday in China is offering some signs of a consumer spending pickup in the world’s second-largest economy as it struggles with low Last year, Tencent launched an app-linked payment system that allows users to send virtual red envelopes with Chinese New Year gift money to friends and family. Over 308 million red envelopes were sent through Tencent’s app alone, and Alibaba has launched a rival version this year.
Articles and news, personal stories, interviews with experts.
Photos from events, contest for the best costume, videos from master classes.
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() | ![]() |
![]() |