. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Luxury brands chinese new year 2025 chinese new year flower market hong kong

luxury brands chinese new year 2025 chinese new year flower market hong kong

Ushering in the 2025 Year of the Snake with style — and substance — luxury brands have been releasing Chinese New Year capsule collections and campaigns as early as December, jostling for While several luxury brands have launched Year of the Snake-inspired offerings, the conversation surrounding these products is significantly diminished compared to prior years, when luxury consumption was surging. On Chinese social media platform Xiaohongshu (aka Red Note), the hashtag for the coming year has so far garnered 560 million views Chinese New Year How brands are reinventing CNY Global brands navigate tradition and innovation for Year of the Snake, creating campaigns that honor Chinese heritage while pushing creative boundaries. Luxury brands are marking the Lunar New Year in 2025 with captivating campaigns and exclusive collections. Renowned names such as Tiffany & Co., Miu Miu, and Fauré Le Page reinterpret the festive season through inspired creations. Explore how this Lunar New Year transforms into a celebration of fashion, artistry, and cultural heritage: To mark the arrival of the Snake Lunar New Year, luxury brands blend diverse cultural elements into their designs and events, creating a unique blend of tradition and contemporary style. Bottega Veneta In celebration of the 2025 Chinese New Year, Bottega Veneta filmed a festive short video in Liuyang, Hunan Province—the birthplace of fireworks. In 2025, the Lunar New Year, which begins on Jan. 29 and concludes on Feb. 8, ushers in the Year of the Snake, according to the Chinese zodiac.Symbolizing wisdom, transformation and intuition, the Led by Chinese actor Zhang Youhao, the campaign tells the story of new beginnings, as the characters leave behind the past and look toward a hopeful future on the eve of the Lunar New Year, navigating the streets to catch the rising sun — a symbol of renewal that comes with the new year. Other brands such as Bottega Veneta, Loewe, and Gucci Even brands that had successful campaigns in the run-up to Chinese New Year will have to work hard to make gains in the China market where luxury sales are expected to flatline this year. (L) Tiffany & Co.'s central motif for Chinese New Year in the Year of the Snake was a heart-shaped infinity sign with serpentine curves; (R) Burberry went for The Year of the Snake is approaching, and the House of Dior is ready to celebrate the Chinese New Year with a capsule collection inspired by the stars. 01.02.2025 by Simone Vertua & Hanan Haddad Fashion For the Italian luxury fashion house Gucci, the serpent is one of its most frequently used motifs. Sabato De Sarno, Gucci's Creative Director, presented a story of two families connecting in the brand's Lunar New Year 2025 campaign video. The Gucci Blondie bag, offered in red, is a perfect choice for Lunar New Year celebrations. Chinese New Year 2025 brings exciting gift-giving opportunities. This comprehensive guide presents 50 thoughtful and culturally significant gift ideas to celebrate the Year of the Snake, ranging from traditional red envelopes to modern luxury items. Traditional Chinese New Year Gifts Here Are the Best Red Packets for Chinese New Year 2025: Ring in the Year of the Snake with lucky envelopes from Loewe, Louis Vuitton, Dior, Audemars Piguet and more. From Anya Taylor-Joy to Han So-hee, A-list stars from all over the world flew to Scotland to catch the unveiling of Dior's Cruise 2025 collection live. The brand will also be taking Woodsnake 2025 on a global tour, with events taking place across China, in Paris, and New York, in hopes of connecting with local communities to celebrate Lunar New Year. On 29 January, the world will enter the Year of the Snake as celebrations begin to mark the Chinese New Year. Each year, these festivities mark the transition between the Chinese zodiac signs, with celebrations lasting for up to 16 days, culminating in the Lantern Festival (in 2025, it will fall on 12 February). The Snake also symbolizes refinement and charisma, making it a perfect emblem for luxury brands and high jewelry, which emphasize timeless elegance and sophistication. Chinese New Year: Key Marketing Strategies for 2025 Launch Exclusive Snake-Inspired Collections. Brands can leverage the Year of the Snake by introducing limited-edition products Apparel and accessories. Gucci honors Lunar New Year. January 3, 2025. Joined by Chinese actors Xiao Zhan and Ni Ni, Gucci is engaging both global brand ambassadors ahead of the start of the Year of the Snake. The Hennessy XO Chinese New Year 2025 Limited Edition Cognac is a true masterpiece that celebrates both artistry and heritage. This exceptional release is known as the James Hennessy XO Chinese New Year Zhang Huan Limited Edition. It features the striking artwork of renowned artist Guang-Yu Zhang, whose creative vision brings the packaging to life. How Long Is The Chinese New Year In 2025? The Lunar New Year is a 15-day period of celebration that starts on the 29th of January and ends on the 16th of February. Gift Giving In The Lunar New Year . In countries that celebrate the Lunar New Year, giving a red envelope (hóngbāo) containing money is a traditional form of celebration. The Luxe Evolution of Chinese New Year. The transformation of Chinese New Year celebrations mirrors Malaysia’s own evolution. What was once a purely domestic affair has become an increasingly sophisticated social season, with luxury brands like Hennessy leading the charge. This year’s collaboration with fashion designer Shuting Qiu for

luxury brands chinese new year 2025 chinese new year flower market hong kong
Rating 5 stars - 1368 reviews




Blog

Articles and news, personal stories, interviews with experts.

Video