To ring in the year of the Dragon, Malaysian home improvement retailer, MR D.I.Y. Group has released an emotional and heartfelt Chinese New Year brand film along with a virtual love letter writing Love ’em or hate ’em, CNY ads have become an integral part of the celebrations; whether it’s between the Chinese New Year variety shows playing on TV, or that 5 seconds you’re forced to watch on YouTube if you refuse to spend your angpau money on Premium. But at Cilisos, we believe that some ads are worth the watch. As we usher in the Year of the Dragon, Malaysia’s vibrant and diverse culture comes alive in a spectacular array of Chinese New Year ads. Each video is a masterpiece, blending humour, emotion, and tradition in a way that uniquely captures the festive spirit. Inspired by a true story, Etika's CNY short film tells the story of Uncle Mike, a 35-year-old who adopts and raises three Malay boys × Three Malay boys get a culture shock as they are told they aren't allowed to do certain things during CNY, from using scissors to sweeping the floor. With Chinese New Year happening earlier than usual this year, you’ve likely been seeing CNY ads the moment Christmas decorations were taken down. However, not all ads are equal, especially in video format. Some have been designed to get you dongdongchiang-ing, some to turn on the waterworks; and some that can’t decide if they want to There were different types of Chinese New Year video ads presented by different brands, and all of them were amazing in their creativity. From what I observed, the colour scheme seems to be more of a modern Y2K style, which gives the vibe in the videos a feel of the 2000s. Today, we present to you the top 10 Chinese New Year Ads on YouTube Malaysia for 2023 in alphabetical order. The list showcases the most engaging ads that people choose to watch during this period, and are determined by an algorithm that factors in total views, organic views and audience retention. With an exceptional 5.7-Star rating, the ad truly strikes an emotional chord with viewers. 100Plus – 5.2 Stars (Malaysia) Another important aspect of Chinese New Year is the tradition of giving and receiving red envelopes or “hongbao”, that are filled with money. This professional campaign titled 'Chinese New Year Greetings' was published in Malaysia in January, 2025. It was created for the brand: M&M' Malaysia, . This Film medium campaign is related to the Confectionery, Snacks industry and contains 4 media assets. It was submitted 8 days ago. Google Malaysia has unveiled its top 10 list of Chinese New Year ads that entertained Malaysians nationwide. According to Google, the ads were chosen not only based on views, but also watch time 30+ Malaysian Brands’ Chinese New Year 2022 Videos. It’s that time of year again, where nearly all brands in Malaysia big and small publishes their Chinese New Year 2022 videos. Some have gone the touching route, some a full fledge 5minutes+ short film with subtle hints to the brand, while some have gone all out promoting the brand in their Bonus Video Ads from Yasmin Ahmad. In my opinion, the best Chinese New Year commercial video ads that can really represent the ‘rakyat’ is the ones by Yasmin Ahmad, my favorite Malaysian film Every year, McDonald's Malaysia celebrates Chinese New Year with their annual Prosperity campaign Besides bringing back crowd-favourites like the Prosperity Burger and Twister Fries during the festive period, McDonald's also always launches a Chinese New Year short film. Malaysian telecom company Maxis used the power of a name in its 2015 Chinese New Year ad. In the Chinese tradition, a person’s name given to them by their parents often holds their parents’ blessings, wishes, aspirations. It is a constant reminder of where they come from and the sacred family traditions. Women touch the snake figure on the stone wall ahead of the Chinese Lunar New Year of the Snake, following the Chinese zodiac, as people visiting the Baiyun Taoist Temple in Beijing, Wednesday 23% of the Malaysian population is of Chinese descent 1, making Chinese New Year one of the largest festivals in Malaysia.In preparation for this highly anticipated celebration, Malaysians turn to search and YouTube to plan, discover, and entertain before—as well as during—the 15-day celebration. Chinese New Year is the most important celebration for Chinese people all over the world. Also known as the Lunar New Year as it is based on the lunar calendar as opposed to the Gregorian calendar, Chinese New Year starts with the new moon on the first day of the new year and ends on the full moon, 15 days later, with the celebration of the Lantern Festival (or Chap Goh Mei). The 2025 Chinese/Lunar New Year, marking the Year of the Snake, begins on January 29. This traditional celebration, also known as the Spring Festival, is a time for family reunions, feasts, and cultural festivities. It features vibrant decorations, dragon and lion dances, and the giving of red envelopes for good luck. Symbolizing transformation and wisdom, the Snake brings opportunities for Malaysia Airlines celebrated the upcoming Chinese New Year festive period with a special send-off ceremony for two red-eye, fixed-fare flights. The event was held at Kuala Lumpur KLIA Terminal 1 and was graced by Yang Berhormat Tuan Loke Siew Fook, Minister of Transport Malaysia. Here are the top 10 Chinese New Year ads on YouTube Malaysia, presented in alphabetical order and chosen not only based on views, but also watch time and audience retention.
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